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Ancelotti ‘begged’ Toni Kroos to reconsider his retirement decision

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Photo by ANDER GILLENEA/AFP via Getty Images

Social media is in meltdown in the aftermath of Toni Kroos’ unexpected announcement, and the player has had his small bit of fun poking at the same.

Tributes are flowing in from across the globe for the player who has defined an era in the game and who will part ways with professional football after the upcoming Euros.

For Real Madrid, in fact, he will play only two more games and the club offices are devastated.

As is evident from the reactions of his teammates on social media, it is clear that the Real Madrid dressing room is saddened by the player’s decision, although there is respect for his choice in equal measure.

Ancelotti’s situation

As revealed earlier today, Kroos informed Carlo Ancelotti of his decision to leave Real Madrid and hang up his boots yesterday, shattering the coach’s heart and plans in an instant.

According to reports from MARCA, Ancelotti begged the player to reconsider his decision and stay at the club for an additional season at least. However, his words did not change Kroos’ decision.

Ancelotti was eager to see Kroos stay. (Photo by JAVIER SORIANO/AFP via Getty Images)

Kroos will thus bid farewell to the Santiago Bernabeu later this week against Real Betis, while he will play his last-ever game for the club at Wembley against Borussia Dortmund.

The plan ahead

Kroos’ departure will leave a void in the Merengues’ dressing room that will be almost impossible to fill. The club, however, have a plan in place and there is no panic after the player’s announcement.

For starters, Los Blancos will hand over Kroos’ historic number 8 to Federico Valverde and there appears to be no necessity to turn to the transfer market as it stands.

Ancelotti, instead, will look to give Arda Guler and Eduardo Camavinga more prominence in the coming campaign as the young duo will take over the German’s minutes.

Further, it is also likely that Jude Bellingham will be pushed back into the deeper midfield from his existing attacking midfield role, especially given Kylian Mbappe’s likely arrival in June.

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Real Madrid News

Revealed: The blueprint behind Real Madrid’s €1 Billion revenue ambition

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Photo by FRANCK FIFE/AFP via Getty Images

As one of football’s biggest and most successful institutions, Real Madrid enjoy serious perks on the economic front. After all, they cater to a worldwide audience and thus see their remunerations come in from across borders.

The arrival of Kylian Mbappe will only serve to further grow Los Blancos’ fanbase, and with a generational squad set to dominate world football for the years to come, Florentino Perez sees a special marketing opportunity.

According to reports from SPORT, Real Madrid have thus set themselves a target to hit €1 billion in revenue and have drawn up a concrete plan for the same.

The player aspect

As a football institution, one of the most significant aspects of remuneration is the team’s direct winnings in terms of prize money. Having won the Champions League last season and with Mbappe coming in, the team is in safe hands.

Moreover, the average age of Real Madrid’s squad is just 27.1 years implies that the team has significant longevity with little change expected in personnel.

The second important aspect that the club hopes to count on is the crowd-pulling factor that such young players exert on the new generation.

Kylian Mbappe will be the face of Real Madrid’s marketing campaign. (Photo by FRANCK FIFE/AFP via Getty Images)

Real Madrid already boast 410.9 million followers on social media and have added 48.4 million just last year. Mbappe, who himself has 132 million followers across Instagram and X, will further amplify that number next season and add to the club’s followers.

It is thus clear that the Frenchman will become the face of the club and the centre for all marketing operations of Real Madrid plan.

The road to €1 billion is thus not complicated, although Perez must be wary that Mbappe is picky with the brands he endorses. Further, the distribution of image rights will be a major factor to finalise.

The new Bernabeu

Having undergone extensive renovation, the New Santiago Bernabeu will take over as the world’s highest-grossing football stadium next season and play a massive role in boosting Real Madrid’s collections. The partnership with Sixth Street and Legends will also be crucial.

Furthermore, the new venue will also serve as a massive economy generator through miscellaneous events. Apart from Taylor Swift, the club also has agreements with Karol G, Aitana, Lola Indigo and La Velada del Ano de Ibai Llanos for exclusive events.

Real Madrid plan to add extra revenue from exclusive events at Santiago Bernabeu. (Photo by Angel Martinez/Getty Images)

Needless to say, such events will serve significantly to boost the income and near the elusive €1 billion mark.

Cost-cutting

The final, yet critical manoeuvre Perez plans is to cut the costs on the wage front with a salary reduction of €0% already being made in both 2019-20 and 2020-21. That was, in fact, one of the major reasons Real Madrid stayed on their feet in the pandemic.

Player sales is another element where the men in white have worked their plan, getting rid of the older players while their market value was still high and reinvesting the cash into younger talents who can serve for at least the next decade.

The club recorded north of €800 million in income last year and the €1 billion mark is not too far off. Needless to say, the coming year could thus be special for the men in white.

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