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Bellingham ‘closer than ever’ to signing for Real Madrid, talks with Dortmund yet to start

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Photo by Lars Baron/Getty Images

Jude Bellingham is back among the headlines in Spain after his decision to choose Real Madrid over the other top options on his table late in April. The English youngster’s personal support makes the process easier for the Merengues, but it is safe to say that it is far from done.

According to reports from Mario Cortegana, Jude Bellingham is currently closer than ever to signing for the Galacticos. He is thrilled by the project under construction in Madrid and is excited to sign for the record Champions League winners.

Though there is positive work and contact with the player, however, Real Madrid are yet to negotiate with Borussia Dortmund over an agreement. Needless to say, talks between the two clubs are equally, if not more important, than talks with the midfielder himself.

Los Blancos wish to be meticulous and cautious with their steps towards signing Bellingham. The added precaution comes in light of the Kylian Mbappe transfer saga last season, where everything fell apart in the n-th moment for the Galacticos.

As a result, there will be no leaks to the media this time around, and Bellingham’s signing will not be taken for granted. The administration will not rest until the paperwork is signed and sealed.

The youngster is said to have chosen Real Madrid despite being offered a higher package by Manchester City, and Pep Guardiola’s side will likely return with an even larger offer. That said, the primary focus for the club must be to seal talks with Dortmund at the earliest.

Reports suggest that the prodigy will sign with Carlo Ancelotti’s men until the summer of 2029. Further, a possible transfer fee of €100 to €120 million has been mentioned.

Given that the Germans’ demand is a rung higher, it remains to be seen if any obstacles arise in the negotiations between the clubs.

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Real Madrid News

Revealed: The blueprint behind Real Madrid’s €1 Billion revenue ambition

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Photo by FRANCK FIFE/AFP via Getty Images

As one of football’s biggest and most successful institutions, Real Madrid enjoy serious perks on the economic front. After all, they cater to a worldwide audience and thus see their remunerations come in from across borders.

The arrival of Kylian Mbappe will only serve to further grow Los Blancos’ fanbase, and with a generational squad set to dominate world football for the years to come, Florentino Perez sees a special marketing opportunity.

According to reports from SPORT, Real Madrid have thus set themselves a target to hit €1 billion in revenue and have drawn up a concrete plan for the same.

The player aspect

As a football institution, one of the most significant aspects of remuneration is the team’s direct winnings in terms of prize money. Having won the Champions League last season and with Mbappe coming in, the team is in safe hands.

Moreover, the average age of Real Madrid’s squad is just 27.1 years implies that the team has significant longevity with little change expected in personnel.

The second important aspect that the club hopes to count on is the crowd-pulling factor that such young players exert on the new generation.

Kylian Mbappe will be the face of Real Madrid’s marketing campaign. (Photo by FRANCK FIFE/AFP via Getty Images)

Real Madrid already boast 410.9 million followers on social media and have added 48.4 million just last year. Mbappe, who himself has 132 million followers across Instagram and X, will further amplify that number next season and add to the club’s followers.

It is thus clear that the Frenchman will become the face of the club and the centre for all marketing operations of Real Madrid plan.

The road to €1 billion is thus not complicated, although Perez must be wary that Mbappe is picky with the brands he endorses. Further, the distribution of image rights will be a major factor to finalise.

The new Bernabeu

Having undergone extensive renovation, the New Santiago Bernabeu will take over as the world’s highest-grossing football stadium next season and play a massive role in boosting Real Madrid’s collections. The partnership with Sixth Street and Legends will also be crucial.

Furthermore, the new venue will also serve as a massive economy generator through miscellaneous events. Apart from Taylor Swift, the club also has agreements with Karol G, Aitana, Lola Indigo and La Velada del Ano de Ibai Llanos for exclusive events.

Real Madrid plan to add extra revenue from exclusive events at Santiago Bernabeu. (Photo by Angel Martinez/Getty Images)

Needless to say, such events will serve significantly to boost the income and near the elusive €1 billion mark.

Cost-cutting

The final, yet critical manoeuvre Perez plans is to cut the costs on the wage front with a salary reduction of €0% already being made in both 2019-20 and 2020-21. That was, in fact, one of the major reasons Real Madrid stayed on their feet in the pandemic.

Player sales is another element where the men in white have worked their plan, getting rid of the older players while their market value was still high and reinvesting the cash into younger talents who can serve for at least the next decade.

The club recorded north of €800 million in income last year and the €1 billion mark is not too far off. Needless to say, the coming year could thus be special for the men in white.

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