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De Gea addresses Manchester United starlet’s links to Real Madrid: “Won’t let him leave”

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Photo by Clive Rose/Getty Images

Manchester United youngster Alejandro Garnacho has been turning a lot of heads with his performances this season, with Real Madrid emerging as one of the interested parties in the youngster.

The 18-year-old prospect spent the early part of his youth career at Atletico Madrid before moving to Manchester United in 2020, where he has made rapid progress.

In ten senior appearances, the young winger has already bagged two goals and assists apiece, making an impression on several clubs, including Real Madrid.

Indeed, numerous Spanish outlets have been reporting Los Blancos’ interest in Garnacho, given that his contract with Manchester United stands to expire in 18 months’ time, although the club retain the option to extend it by another year.

Following the Red Devils’ recent mid-season friendly against Real Betis earlier this week, the 18-year-old was quizzed about the interest from Real Madrid by Spanish media.

However, his Manchester United teammate, David de Gea, intervened and responded to the media himself, saying (h/t Metro): “We won’t let him leave.”

Garnacho has reportedly been offered a new contract worth around £50,000 per week by Manchester United, with the Argentine teenager said to be keen on putting pen to paper on that proposal.

So, Real Madrid’s chances of signing Garnacho next summer appear to be bleak at this moment, although things can change in the transfer market in the blink of an eye.

While they may have their sights on the Manchester United starlet, the Merengues are close to completing the capture of another wonderkid, with Brazilian teenager Endrick set to sign from Palmeiras. However, the teen forward will only be eligible to arrive at the club in 2024, once he turns 18.

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Real Madrid News

Revealed: The blueprint behind Real Madrid’s €1 Billion revenue ambition

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Photo by FRANCK FIFE/AFP via Getty Images

As one of football’s biggest and most successful institutions, Real Madrid enjoy serious perks on the economic front. After all, they cater to a worldwide audience and thus see their remunerations come in from across borders.

The arrival of Kylian Mbappe will only serve to further grow Los Blancos’ fanbase, and with a generational squad set to dominate world football for the years to come, Florentino Perez sees a special marketing opportunity.

According to reports from SPORT, Real Madrid have thus set themselves a target to hit €1 billion in revenue and have drawn up a concrete plan for the same.

The player aspect

As a football institution, one of the most significant aspects of remuneration is the team’s direct winnings in terms of prize money. Having won the Champions League last season and with Mbappe coming in, the team is in safe hands.

Moreover, the average age of Real Madrid’s squad is just 27.1 years implies that the team has significant longevity with little change expected in personnel.

The second important aspect that the club hopes to count on is the crowd-pulling factor that such young players exert on the new generation.

Kylian Mbappe will be the face of Real Madrid’s marketing campaign. (Photo by FRANCK FIFE/AFP via Getty Images)

Real Madrid already boast 410.9 million followers on social media and have added 48.4 million just last year. Mbappe, who himself has 132 million followers across Instagram and X, will further amplify that number next season and add to the club’s followers.

It is thus clear that the Frenchman will become the face of the club and the centre for all marketing operations of Real Madrid plan.

The road to €1 billion is thus not complicated, although Perez must be wary that Mbappe is picky with the brands he endorses. Further, the distribution of image rights will be a major factor to finalise.

The new Bernabeu

Having undergone extensive renovation, the New Santiago Bernabeu will take over as the world’s highest-grossing football stadium next season and play a massive role in boosting Real Madrid’s collections. The partnership with Sixth Street and Legends will also be crucial.

Furthermore, the new venue will also serve as a massive economy generator through miscellaneous events. Apart from Taylor Swift, the club also has agreements with Karol G, Aitana, Lola Indigo and La Velada del Ano de Ibai Llanos for exclusive events.

Real Madrid plan to add extra revenue from exclusive events at Santiago Bernabeu. (Photo by Angel Martinez/Getty Images)

Needless to say, such events will serve significantly to boost the income and near the elusive €1 billion mark.

Cost-cutting

The final, yet critical manoeuvre Perez plans is to cut the costs on the wage front with a salary reduction of €0% already being made in both 2019-20 and 2020-21. That was, in fact, one of the major reasons Real Madrid stayed on their feet in the pandemic.

Player sales is another element where the men in white have worked their plan, getting rid of the older players while their market value was still high and reinvesting the cash into younger talents who can serve for at least the next decade.

The club recorded north of €800 million in income last year and the €1 billion mark is not too far off. Needless to say, the coming year could thus be special for the men in white.

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