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PSG president wanted Real Madrid to bear Mbappe’s €80 million loyalty bonus

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Photo by FRANCK FIFE/AFP via Getty Images

It is only a matter of days before Kylian Mbappe is officially confirmed as a Real Madrid player.

The French superstar announced his departure from PSG as a free agent recently and even though nothing is official yet, everything points to him arriving at the Spanish capital club.

An official announcement and presentation are expected to take place sometime before the UEFA Euro 2024 starts.

While the move is all but done, it appears that PSG, in particular president Nasser Al-Khelaifi, are left with a bitter taste over Mbappe’s imminent exit.

Al-Khelaifi wanted Real Madrid to pay €80 million

As has already been reported, Al-Khelaifi tried to convince Mbappe to snub Real Madrid by presenting various arguments which had no effect.

Now, French publication L’Equipe has brought forth a report which claims that the PSG president simply cannot accept the fact that Mbappe is joining Real Madrid for free.

And things are now happening behind the scenes which suggest that the Frenchman’s departure will be far from smooth and amicable.

Indeed, as per the report, PSG have not paid Mbappe his salary for the month of April as well as an additional bonus he was due.

This is because of the €80 million loyalty bonus payment that the club had made to the France captain back in February, even though he had waived it off after deciding not to renew his contract.

Headed for an ugly split with PSG. (Photo by MIGUEL MEDINA/AFP via Getty Images)

In August 2023, after he was frozen out of the team for refusing to extend his contract, Mbapp agreed to give up his loyalty bonus so that PSG do not suffer a huge financial hit as a result of his leaving as a free agent this summer.

However, Al Khelaifi made a U-turn and granted Mbappe the loyalty bonus in February this year, with the caveat that Real Madrid cover the €80 million as compensation for the 25-year-old leaving for free.

Real Madrid president Florentino Perez, however, refused that demand as he deemed that it was completely out of the question, as the La Liga champions are not obligated to pay for a player who will be out of contract in a few weeks.

A complete breakdown

Things have not been well between Mbappe and Al-Khelaifi ever since the player informed him of his decision to leave PSG.

The report suggests that the pair are no longer on speaking terms and that lawyers are involved in trying to resolve the matter of the unpaid dues.

PSG are looking for written confirmation that their all-time top scorer will waive the €80 million, which he had agreed to in the past, only for the club to make the payment.

As for Mbappe, he wants the money he is owed as part of his salary which was not paid in April.

Al-Khelaifi has not had the best relation with Perez either and this development further escalates the situation.

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Real Madrid News

Revealed: The blueprint behind Real Madrid’s €1 Billion revenue ambition

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Photo by FRANCK FIFE/AFP via Getty Images

As one of football’s biggest and most successful institutions, Real Madrid enjoy serious perks on the economic front. After all, they cater to a worldwide audience and thus see their remunerations come in from across borders.

The arrival of Kylian Mbappe will only serve to further grow Los Blancos’ fanbase, and with a generational squad set to dominate world football for the years to come, Florentino Perez sees a special marketing opportunity.

According to reports from SPORT, Real Madrid have thus set themselves a target to hit €1 billion in revenue and have drawn up a concrete plan for the same.

The player aspect

As a football institution, one of the most significant aspects of remuneration is the team’s direct winnings in terms of prize money. Having won the Champions League last season and with Mbappe coming in, the team is in safe hands.

Moreover, the average age of Real Madrid’s squad is just 27.1 years implies that the team has significant longevity with little change expected in personnel.

The second important aspect that the club hopes to count on is the crowd-pulling factor that such young players exert on the new generation.

Kylian Mbappe will be the face of Real Madrid’s marketing campaign. (Photo by FRANCK FIFE/AFP via Getty Images)

Real Madrid already boast 410.9 million followers on social media and have added 48.4 million just last year. Mbappe, who himself has 132 million followers across Instagram and X, will further amplify that number next season and add to the club’s followers.

It is thus clear that the Frenchman will become the face of the club and the centre for all marketing operations of Real Madrid plan.

The road to €1 billion is thus not complicated, although Perez must be wary that Mbappe is picky with the brands he endorses. Further, the distribution of image rights will be a major factor to finalise.

The new Bernabeu

Having undergone extensive renovation, the New Santiago Bernabeu will take over as the world’s highest-grossing football stadium next season and play a massive role in boosting Real Madrid’s collections. The partnership with Sixth Street and Legends will also be crucial.

Furthermore, the new venue will also serve as a massive economy generator through miscellaneous events. Apart from Taylor Swift, the club also has agreements with Karol G, Aitana, Lola Indigo and La Velada del Ano de Ibai Llanos for exclusive events.

Real Madrid plan to add extra revenue from exclusive events at Santiago Bernabeu. (Photo by Angel Martinez/Getty Images)

Needless to say, such events will serve significantly to boost the income and near the elusive €1 billion mark.

Cost-cutting

The final, yet critical manoeuvre Perez plans is to cut the costs on the wage front with a salary reduction of €0% already being made in both 2019-20 and 2020-21. That was, in fact, one of the major reasons Real Madrid stayed on their feet in the pandemic.

Player sales is another element where the men in white have worked their plan, getting rid of the older players while their market value was still high and reinvesting the cash into younger talents who can serve for at least the next decade.

The club recorded north of €800 million in income last year and the €1 billion mark is not too far off. Needless to say, the coming year could thus be special for the men in white.

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