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Real Madrid vs Man City and other UCL quarterfinals will go ahead as planned despite terror threat

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Photo by Florencia Tan Jun/Getty Images

UEFA have issued a statement confirming that all the Champions League quarterfinal first-leg ties this week will go ahead as planned despite the alleged terror threat.

Real Madrid host Manchester City at the Santiago Bernabeu tonight while Arsenal are scheduled to play Bayern Munich at the Emirates Stadium in London.

Meanwhile, PSG host Barcelona in Paris tomorrow and the final tie will take place in Madrid again where Atletico welcome Borussia Dortmund.

However, late on Monday night, a media outlet linked to ISIS issued a threat concerning all four of this week’s quarterfinal ties.

The threat came in the form of a photo in the aforementioned media with the slogan “Kill them all” and the name of the four stadiums where the quarterfinals of the Champions League are being played.

UEFA issue statement

However, UEFA has issued a statement that all matches will go ahead as planned and that they are working with local authorities at the venues to keep things under control.

“UEFA is aware of alleged terrorist threats made towards this week’s UEFA Champions League matches and is closely liaising with the authorities at the respective venues,” the statement said, as reported by Sky Sports.

“All matches are planned to go ahead as scheduled with appropriate security arrangements in place.”

Spanish Ministry takes measures

Meanwhile, The Home Ministry of Spain has appealed for calm following the threat against the Champions League matches to be held in Madrid today and tomorrow.

According to Interior Ministry sources (h/t Mundo Deportivo), the state security forces have designed an operational deployment involving more than 2,000 agents from the National Police and the Civil Guard, in addition to the Madrid Municipal Police, to “ensure the smooth running of the two sporting events”.

In terms of preventing the terrorist threat, the state security forces have activated all their early warning and protection systems, as well as all their response mechanisms are ready and willing, the update from the Ministry specifies.

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Real Madrid News

Revealed: The blueprint behind Real Madrid’s €1 Billion revenue ambition

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Photo by FRANCK FIFE/AFP via Getty Images

As one of football’s biggest and most successful institutions, Real Madrid enjoy serious perks on the economic front. After all, they cater to a worldwide audience and thus see their remunerations come in from across borders.

The arrival of Kylian Mbappe will only serve to further grow Los Blancos’ fanbase, and with a generational squad set to dominate world football for the years to come, Florentino Perez sees a special marketing opportunity.

According to reports from SPORT, Real Madrid have thus set themselves a target to hit €1 billion in revenue and have drawn up a concrete plan for the same.

The player aspect

As a football institution, one of the most significant aspects of remuneration is the team’s direct winnings in terms of prize money. Having won the Champions League last season and with Mbappe coming in, the team is in safe hands.

Moreover, the average age of Real Madrid’s squad is just 27.1 years implies that the team has significant longevity with little change expected in personnel.

The second important aspect that the club hopes to count on is the crowd-pulling factor that such young players exert on the new generation.

Kylian Mbappe will be the face of Real Madrid’s marketing campaign. (Photo by FRANCK FIFE/AFP via Getty Images)

Real Madrid already boast 410.9 million followers on social media and have added 48.4 million just last year. Mbappe, who himself has 132 million followers across Instagram and X, will further amplify that number next season and add to the club’s followers.

It is thus clear that the Frenchman will become the face of the club and the centre for all marketing operations of Real Madrid plan.

The road to €1 billion is thus not complicated, although Perez must be wary that Mbappe is picky with the brands he endorses. Further, the distribution of image rights will be a major factor to finalise.

The new Bernabeu

Having undergone extensive renovation, the New Santiago Bernabeu will take over as the world’s highest-grossing football stadium next season and play a massive role in boosting Real Madrid’s collections. The partnership with Sixth Street and Legends will also be crucial.

Furthermore, the new venue will also serve as a massive economy generator through miscellaneous events. Apart from Taylor Swift, the club also has agreements with Karol G, Aitana, Lola Indigo and La Velada del Ano de Ibai Llanos for exclusive events.

Real Madrid plan to add extra revenue from exclusive events at Santiago Bernabeu. (Photo by Angel Martinez/Getty Images)

Needless to say, such events will serve significantly to boost the income and near the elusive €1 billion mark.

Cost-cutting

The final, yet critical manoeuvre Perez plans is to cut the costs on the wage front with a salary reduction of €0% already being made in both 2019-20 and 2020-21. That was, in fact, one of the major reasons Real Madrid stayed on their feet in the pandemic.

Player sales is another element where the men in white have worked their plan, getting rid of the older players while their market value was still high and reinvesting the cash into younger talents who can serve for at least the next decade.

The club recorded north of €800 million in income last year and the €1 billion mark is not too far off. Needless to say, the coming year could thus be special for the men in white.

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