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Real Madrid youngster receives racist abuse after training incident with national team

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Photo by BERTRAND GUAY/AFP via Getty Images

While the World Cup may still be a few days away from kicking off, reigning champions France have already suffered their first injury casualty.

Indeed, Christopher Nkunku has been forced out of the World Cup after he picked up an injury during a training session yesterday, following an unfortunate coming-together involving Real Madrid youngster Eduardo Camavinga.

The 20-year-old Camavinga, who is the youngest player in the France squad, went in for a challenge on Nkunku and the RB Leipzig star ended up sustaining an injury that has now ruled him out of the World Cup.

Following the incident, L’Equipe reports that Camavinga has been targeted by fans on social media, with the Real Madrid midfielder receiving several racist messages in the aftermath of the unfortunate incident with Nkunku.

Training injuries are not a new occurrence in the game of football. But Nkunku’s absence will come as a blow to France considering the form that he has been in over the past 15 months.

Real Madrid themselves were planning to keep a close watch on the RB Leipzig ace during the World Cup as a possible attacking reinforcement. However, that will no longer be possible due to the injury, with Randal Kolo Muani replacing him in the France squad.

While the situation may be as it is, targeting a young player like Camavinga and hurling racist abuse at him is unacceptable. The 20-year-old is going to take part in the biggest tournament of his career and these incidents can damage his confidence and morale ahead of the World Cup.

Camavinga was a surprise inclusion in the France squad for the World Cup, materialising due to the injuries to two mainstays in N’Golo Kante and Paul Pogba.

The 20-year-old has not played very regularly for Real Madrid this season but has looked good whenever given an opportunity by manager Carlo Ancelotti.

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Real Madrid News

Revealed: The blueprint behind Real Madrid’s €1 Billion revenue ambition

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Photo by FRANCK FIFE/AFP via Getty Images

As one of football’s biggest and most successful institutions, Real Madrid enjoy serious perks on the economic front. After all, they cater to a worldwide audience and thus see their remunerations come in from across borders.

The arrival of Kylian Mbappe will only serve to further grow Los Blancos’ fanbase, and with a generational squad set to dominate world football for the years to come, Florentino Perez sees a special marketing opportunity.

According to reports from SPORT, Real Madrid have thus set themselves a target to hit €1 billion in revenue and have drawn up a concrete plan for the same.

The player aspect

As a football institution, one of the most significant aspects of remuneration is the team’s direct winnings in terms of prize money. Having won the Champions League last season and with Mbappe coming in, the team is in safe hands.

Moreover, the average age of Real Madrid’s squad is just 27.1 years implies that the team has significant longevity with little change expected in personnel.

The second important aspect that the club hopes to count on is the crowd-pulling factor that such young players exert on the new generation.

Kylian Mbappe will be the face of Real Madrid’s marketing campaign. (Photo by FRANCK FIFE/AFP via Getty Images)

Real Madrid already boast 410.9 million followers on social media and have added 48.4 million just last year. Mbappe, who himself has 132 million followers across Instagram and X, will further amplify that number next season and add to the club’s followers.

It is thus clear that the Frenchman will become the face of the club and the centre for all marketing operations of Real Madrid plan.

The road to €1 billion is thus not complicated, although Perez must be wary that Mbappe is picky with the brands he endorses. Further, the distribution of image rights will be a major factor to finalise.

The new Bernabeu

Having undergone extensive renovation, the New Santiago Bernabeu will take over as the world’s highest-grossing football stadium next season and play a massive role in boosting Real Madrid’s collections. The partnership with Sixth Street and Legends will also be crucial.

Furthermore, the new venue will also serve as a massive economy generator through miscellaneous events. Apart from Taylor Swift, the club also has agreements with Karol G, Aitana, Lola Indigo and La Velada del Ano de Ibai Llanos for exclusive events.

Real Madrid plan to add extra revenue from exclusive events at Santiago Bernabeu. (Photo by Angel Martinez/Getty Images)

Needless to say, such events will serve significantly to boost the income and near the elusive €1 billion mark.

Cost-cutting

The final, yet critical manoeuvre Perez plans is to cut the costs on the wage front with a salary reduction of €0% already being made in both 2019-20 and 2020-21. That was, in fact, one of the major reasons Real Madrid stayed on their feet in the pandemic.

Player sales is another element where the men in white have worked their plan, getting rid of the older players while their market value was still high and reinvesting the cash into younger talents who can serve for at least the next decade.

The club recorded north of €800 million in income last year and the €1 billion mark is not too far off. Needless to say, the coming year could thus be special for the men in white.

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